PANASONIC ANNOUNCES IMMEDIATE PRICE REDUCTIONS FOR P2 CARDS

SECAUCUS, NJ (February 22, 2011) -- Panasonic Solutions Company has announced major price reductions in its entire line-up of high-capacity, high-speed P2 cards. Effective today, the company's E-Series of 64GB, 32GB and 16GB P2 cards will carry suggested list prices of $695, $480 and $380, respectively. The new pricing reflects a 30% reduction in the company's popular 64GB P2 card.

E Series P2 cards offer fast transfer speeds (up to 1.2Gbps), which is substantial faster than most professional solid-state memory cards offered by other manufacturers. All P2 cards use high-quality solid-state memory, extremely durable, die-cast aluminum construction and impact-proof connectors. This is in direct contrast to other solid-state memory card products, which often feature breakable, plastic casing with less reliable connectors. Additionally, P2 cards offer dependable performance during recording in all types of environments, as well as instant access and complete data compatibility in all P2 camcorders and workflow tools.

Panasonic's P2 solid-state memory cards ensure highly reliable, video, audio, and metadata recording, especially in challenging conditions of extreme temperature range, shock, and vibration. P2 cards allow professional users to benefit from a fast, easy, file-based workflow and exceptional reliability, and work in all current P2 products.

About P2 HD
P2 HD all solid-state products offer high definition recording without the mechanical wear and environmental limitations of tape, hard disk, and optical disc based systems. P2 HD ensures the highest reliability, especially in challenging conditions of extreme temperature range, shock, and vibration. P2 HD products provide a significant reduction in maintenance costs, longer useful product life, and immediate access to recorded video (no need to digitize, ingest or create proxy video files) and metadata. P2 HD provides the reliability of solid-state production; the immediate connectivity to existing IT infrastructures; the speed, ease of use and portability of P2 cards; and interoperability with leading NLE systems.

About Panasonic Solutions Company
Panasonic Solutions Company empowers people whose jobs depend on reliable technology. The company delivers collaboration, information-sharing and decision-support solutions for customers in government, healthcare, education and a wide variety of commercial enterprises. Products and services within the company’s portfolio include Panasonic Toughbook® mobile computing solutions, projectors, professional displays (including both plasma and LCD), and HD and 3D video acquisition and production solutions. As a result of its commitment to R&D, manufacturing and quality control, Panasonic is known for the reliability and longevity of its products. Panasonic Solutions Company is a Division of Panasonic Corporation of North America, which is the principal North American subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice.  For more information on Panasonic professional video products, please visit www.panasonic.com/broadcast.